DermFriends Newsletter 07/19/24

Skincare News | TikTok & Instagram Trends | Skincare Bestsellers

Author

Heather Woolery-Lloyd
July 19, 2024

🗞️SKINCARE NEWS

Hypochlorous Acid: TikTok's Newest Skincare Trend

This Allure article discusses hypochlorous acid which is gaining popularity for its skincare benefits. Here’s a quick summary:

  • Hypochlorous acid is a natural antibacterial that has gained popularity on TikTok🔥

  • Hypochlorous acid has been compared to bleach because both kill bacteria and contain chlorine.  The main difference is that hypochlorous acid is a weak acid and is safe for use on the skin🧪

  • Hypochlorous acid is also used in cleaning products, but it has to be diluted to 100 parts per million to be safe as a topical skin care product🧴

  • Benefits include fighting bacteria, reducing inflammation, and calming skin✨

  • Products with hypochlorous acid may also help with acne, eczema, psoriasis, and even sunburns✅

  • One of the most common ways to use hypochlorous acid in a skincare routine is with a fine-mist spray, but it can also be found in antibacterial body and face washes🫧

Read more here ⬇️⬇️⬇️ https://www.allure.com/story/hypochlorous-acid

Naturium Launches in Ulta Beauty

This Yahoo!Finance article discusses the expansion of direct-to-consumer beauty brand Naturium into Ulta stores nationwide. Here’s a quick summary:

  • Naturium launches at Ulta Beauty with 46 skincare, lip care, and body care products🚀

  • Products include existing lines (Phyto Glow) and Ulta exclusives (Barrier Bounce, Vitamin Bright)✔️

  • This partnership reflects a growing trend of DTC brands entering brick-and-mortar stores🏬

  • E.l.f. Beauty, which acquired Naturium in 2023, envisioned broader distribution for the brand🚚

  • E.l.f. Beauty's revenue grew 77% in fiscal 2024, partly due to Naturium's contribution📈

  • Naturium was founded in 2019 by The Center and was joined by Susan Yara in 2020🤝

🔥TRENDING TIKTOK & INSTAGRAM SOUNDS

On Instagram Reels, trending sounds have become a major driver of success. Here are some trending sounds on Instagram and TikTok that can be used with “text on screen” videos or as background music for educational content🔥

Use this with a “text on screen” video or with a series of 11-15 pictures📸

Use this sound to describe something you are excited about🤩

📈SKINCARE BESTSELLERS THIS WEEK

AMAZON

SEPHORA

ULTA

1) Dove Body Wash with Pump Deep Moisture

1) LANEIGE Lip Sleeping Mask Intense Hydration with Vitamin C

1) The Ordinary Glycolic Acid 7% Exfoliating Toning Solution

2) COSRX Snail Mucin 96% Power Repairing Essence

2) Sol de Janeiro Brazilian Crush Cheirosa ’68 Beija Flor™ Hair & Body Fragrance Mist

2) The Ordinary Niacinamide 10% + Zinc 1% Oil Control Serum

3) Hero Cosmetics Mighty Patch™ Original Patch

3) Sol de Janeiro Mini Brazilian Crush Cheirosa ’68 Beija Flor™ Hair & Body Fragrance Mist

3) The Ordinary Hyaluronic Acid 2% + B5 Hydrating Serum

4) Dove Body Wash Care & Protect Antibacterial

4) Dior Lip Glow Oil

4) La Roche-Posay Anthelios Mineral Tinted Ultra Light Face Sunscreen Fluid SPF 50

5) Clean Skin Club Clean Towels XL

5) Sol de Janeiro Mini Cheirosa 59 Perfume Mist

5) Clinique Moisture Surge 100H Auto-Replenishing Hydrator Moisturizer

6) eos Shea Better Body Lotion

6) The Ordinary Mini Glycolic Acid 7% Exfoliating Toner

6) Supergoop! Unseen Sunscreen SPF 40

7) Neutrogena Fragrance Free Makeup Remover Face Wipes

7) Drunk Elephant D-Bronzi™ Bronzing Drops with Peptides

7) IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer

8) PanOxyl Acne Foaming Wash Benzoyl Peroxide 10%

8) The Ordinary AHA 30% + BHA 2% Exfoliating Peeling Solution

8) MAËLYS Cosmetics B-TIGHT Lift & Firm Booty Mask

9) BIODANCE Bio-Collagen Real Deep Mask

9) Touchland Power Mist Hydrating Hand Sanitizer

9) COSRX Advanced Snail 96 Mucin Power Essence

10) Dove Body Wash Sensitive Skin

10) CLINIQUE Moisture Surge™ 100H Auto-Replenishing Hydrator Moisturizer

10) bareMinerals COMPLEXION RESCUE Tinted Moisturizer Mineral SPF 30

*The bestseller lists are dynamic and can change in real-time. The bestseller lists are compiled on Monday mornings.

**This post contains affiliate links.

Thanks for reading the DermFriends Newsletter. Stay tuned for more updates, tips, and trends next week!

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