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DermFriends | Skincare Trend Alert: Heartleaf and Glycolic Acid Toners are on the Rise

DermFriends | Skincare Trend Alert: Heartleaf and Glycolic Acid Toners are on the Rise

Skincare News | TikTok & Instagram Trends | Skincare Bestsellers

Heather Woolery-Lloyd
November 29, 2024

This HAPPI article highlights two trending toner ingredients: glycolic acid and heartleaf. Here’s a quick summary:

Glycolic acid and heartleaf are currently the fastest-growing ingredients in toner formulations in the U.S., according to beauty trend trackers✨
Known for its ability to address hyperpigmentation and improve skin texture, glycolic acid sees an average of 114.5K monthly searches, marking significant growth📈
On TikTok, glycolic acid and toner-related hashtags have exploded, with millions of views and high shopping engagement rates through the platform's shop feature🧴
Consumers are increasingly using glycolic acid toners for unconventional purposes, such as addressing body odor, opening doors for new product innovations like full-body toners💡
A staple in K-beauty, heartleaf is gaining attention for its soothing properties, driven by the popularity of products like the Anua Heartleaf 77 Soothing Toner💧
Toner pads, particularly those with heartleaf, are gaining traction for their ease of use and reduced potential for skin irritation❤️
The rise of heartleaf highlights a broader trend of consumers exploring lesser-known ingredients, reflecting a desire for innovation and discovery in skincare🆕